Leading the Future with Passion.

Social Media and new media and web2.0 and anything else you want to call it, isn't just changing the way we market and advertise our businesses, it's changing the business model itself.

I've read in a few places that our generation of college graduates has a sense of entitlement. We're not as hardworking as our predecessors because we don't understand that we just need to do work and passion is a luxury- the way things were back in the day. But c'mon all you employers out there- we're not morons. Anybody who's got a job right now knows that they're lucky to have one- let alone one that can pay the bills, and we'll do what we need to in order to get by and grow into our goals.

At the same time though- we're freaking geniuses.

Most of us, if we're lucky, have had access to the internet since our pre-teen years. We've grown up and developed with it. In many cases, our education backgrounds revolved around it- not necessarily taking new media courses in college- as that curriculum is still evolving, but taking classes that require us to be on and utilize the internet for just about every assignment. I'm not ashamed to admit that I never once borrowed a library book on my college campus. I didn't need to- and I did quite alright, and my graduating GPA is proof. We've been partaking, and if we're smart- observing, the way things are changing. If you've been reading, paying attention to the world around you, keeping up with current events and taking into consideration which businesses are succeeding and which are failing, I believe it's easy to see that the future of success goes hand in hand with passion. Passion and confidence in whatever it is your selling or whatever service you're providing. Enough passion and confidence that evolving it comes natural and you can focus on the people you're selling/providing for- because that's where the world is heading- if it's not already there.

There will always be people who have to do work that doesn't make them happy, especially in times like these, but being a successful leader means being passionate about what you do.